B&G Studio S.r.l. - Project Integration - via del Teroldego, 1 - 38016 Mezzocorona (TN) Italy - +39 347 2815341 - P.iva e C.F.01981380221    

  

The Story of a success

A philosophical Pill: The Multipurpose Tool

It is an object I consider most contradictory: precious in case of an emergency, but inappropriate for the daily, practical and professional use.

It encloses a range of accessories very useful and customized for every need, from fishing to leisure time, from do-it-yourself to trekking, but I yet have to find someone who uses it daily in place of specific tools.

I see it as very useful and necessary only for few particular cases, similar to the spare tire of a car or analgesic to alleviate a toothache: a buffer solution that allows in the meantime to find a final solution to the problem, meaning tire repair shop or dentist.

Anyone owning it and starting to use it, later will buy the specific tool for the specific job; if you need to tighten a PZ2 Philip screw, today you use the universal tool in your multipurpose tool, but later you'll go to the store and purchase a PZ2 Philip screwdriver, that allows you to tighten screws with less exertion, in a safe manner and especially without ruining the grooves of the screw's head.

Why is it that nowadays everyone is talking more and more about "integration", (Integrated planning, system integration, plans integration, etc.)?

Simply because the know-how for each sector have been "verticalized", and this is necessary and desirable in order to supply the products to the user at the top, but meantime "grey areas" have been created among the various activities that sometime limit or make the various efforts useless.

Integrators cross-intervene to the various skills and assume the role of "handlers of criticalities, or firefighters", in order to reach the optimum solution, thus raising as much as possible the ratios between costs and Principal's satisfaction, return, functionality, aesthetic, future expandability and implementation, market standards, etc.

Integrators too have their specializations:

  • Large Constructions such as bridges, tunnels, roads, schools, hospitals, etc.;

  • Domotics for integration between classic electric systems and health care, rather than home cinema, sound diffusion, alarm systems, servo-controls, remote-diagnosis, etc.;

  • Interior Designer, for better handling and with taste, matching of materials with colors, furnishing, accessories, lighting, etc.;

  • etc.

The fundamental idea for our business activity came to mind already at the beginning of the '90s and in 2000 I opened "JTE Studio di Carone Giacomo" with the same philosophy of the multipurpose tool, meaning to do small jobs, not particularly specialized, and temporarily take care of critical situations while waiting for a professional intervention: painting, repair the leaking toilet, install a drapery system, replace a lamp or place in safety a burnt "socket" from an overload, replace 4 broken tiles, etc.

Then as everyone knows, appetite comes while eating, and one thing led to another; we became the "trusted man" of the situation and the first requests for "turnkey" fixing-up started to come-in, so we worked in homes with the Client there, with all that involves respect for times, human dwellers with relative flora and fauna, limitations and mutual stress. In cases of Remodeling instead, the Client did not live on the premises and this lessened the stress element due to the temporary forced cohabitation.

Meantime we attended qualifying courses for the applications of special and rare wall finishing, like Venetian stuccos, marmorino, glazing, etc. with the preparation of the relative priming; same goes for coverings, like ceramic, stony, wooden with all the pre and post laying treatments in addition to the relative maintenances.

Thanks to the previous working experiences, it was not difficult to learn how to use a simple 3D CAD program that allowed us supplying to less affluent Clients the possibility of "preview" and guide his/her choices virtually, in order to achieve the desired result with the least possible cost; often the Client did not have any idea of how much "weight" a specific color or object bears on the context, which then translated more in a criticism rather than in an additional cost or dissatisfaction.

We have had handicapped Clients, with all that involves the how "to allow the living and enjoy" a building from another perspective.

On the other hand, we have had well-to-do Clients who have given us the opportunity to handle high level materials and solutions.

All these experiences are a wealth of priceless treasures, which we have decided to place at disposal of others; Professionals in the sector, Designers, final Clients, Real Estate Operators and Investors, but we could not do it with as a small business, painting and at the same time doing consultancies to Designers, repair a toilet and doing a realistic-photo rendering, so in 2006 I closed JTE Studio di Carone Giacomo and with Bruna, wife and partner, decided to open B&G Studio S.r.l. to supply consultancy ,information and training services about our know-how an our working philosophy, through the combination of typical male pragmatism and female esthetic and communicative taste.

The simple CAD 3D drawing program installed on an old Pentium 133 has given way to a powerful architectural drawing system such as ArchCAD, supported by a MACQuad Pro quadriprocessor drawing station (from the generic screwdriver in the useful multipurpose tool to that PZ2 with ergonomic handle and dynamometric control), all helped by an appropriate training and deep knowledge in the use of such system.

The "placing in safety" of the burnt socket has become a "being in contact" with the Designer for the correct handling of the loads and of all the services the final Client often has no idea of being able to utilize and with at times small costs; within this context, priority is given to Professionals who utilize open systems such as Konnex-EIB, preferring them to the "proprietary" systems which limit integration with other builders' objects.

The simple painting of a room can be enriched with a small additional cost with a portion of the wall done in fine finishing, giving all the details to the decorator who then carries out the job.

The status of maintenance and cleaning of a property can be remarkably improved through simple and little burdensome "advices", "corrective actions" or "explanations" of the procedures for executing the works, by interacting with the current Maintenance and Cleaning Companies.

In conclusion, we have evolved supplying ourselves each time with instruments and knowledge we needed", but we continue to keep handy the multipurpose tool because there is always an emergency for which most certainly will be of help to us.

 

  

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